Project Description
A year after the opening of the shop the Format guys reached out to me after rebranding their shop. With newly recruited Nike BMX rider, Nigel Sylvester on board the shop also supported BMX
riders in Queens as well. Format NY took a unique approach at rebranding by offering a unique anaglyph images that allowed users to wear 3D glasses to see elements in their design. One
of the unique challenges in this process was to make sure this worked for the sites visitors as well as the visitors of the store.
Format carries such brands as Nike, Animal, Mirraco, Mishka, Staple Design, G-Shock, The Hundreds and Acapulco Gold.
My Role
web designer / programmer / e-commerce
Tags
html, css, flash, php/mySQL, wordpress
Launch





